Web Designer II

Essential Functions:

• Creates custom websites through application of HTML/CSS and theme frameworks using content management systems (CMS), including but not limited to Adobe Experience Manager and WordPress.
• Builds, updates, and maintains responsive websites and landing pages using WordPress, Elementor Pro, and other similar applications.
• Creates and modifies page layouts, templates, forms, headers, footers, and reusable website elements.
• Translates designs and business requirements into functional user-friendly web pages.
• Optimizes websites for mobile responsiveness, performance, accessibility, UX, and SEO.
• Troubleshoots website, CMS, browser, and front-end issues.
• Maintains company websites and e-commerce platforms.
• Collaborates with marketing and cross-functional teams on campaigns and website projects.
• Uses HTML, CSS, and JavaScript for customization and troubleshooting.
• Recommends improvements to website structure, templates, functionality, and workflows.
• Modifies website templates within WordPress utilizing best practices for website structure and development.
• Identifies and suggests alternative design concepts or website themes.
• Develops website content, graphics, and other visual imagery, coordinating with marketing cross-functional teams to ensure brand and messaging consistency across all digital touchpoints.
• Optimizes custom website graphic elements and iconography as required by project to ensure capability with modern technology and devices.
• Manages and maintains the company’s e-commerce site (e.g., Shopify) including administering themes, managing and updating product information, managing and exploring plug-ins, and troubleshooting.
• Creates marketing emails using custom HTML or by leveraging existing HTML templates.
• Engages with cross-functional project stakeholders to assess project needs and timelines.
• Participates in planning meetings/conference calls as necessary.
• Tracks time and project progress through applicable project management platforms.
• Assesses marketing analytics and applies insights to improve the user experience (UX).
• Troubleshoots web issues using Chrome developers tool and other technologies.
• Performs other related duties and projects as business needs require at direction of management.

Education and Experience:

• High school diploma or equivalent required.
• Minimum four (4) years of progressive experience in digital marketing across a range of disciplines, such as websites, email, analytics, campaign metrics, Shopify, WordPress, paid media, tag management, digital asset management, digital integrations, or application programming interface (APIs).
• Prior experience working with WordPress, Elementor Pro, or other web development applications, required.
• Prior experience working with AEM or enterprise CMS, preferred.
• Prior experience troubleshooting websites, CMS, browser, and front-end issues.

Pay Range: $32.85-$35.00/hr