Encord logo

Senior Product Marketing Manager

Posted 1 day ago

OfficeSan FranciscoSE140k - 180k USD

About us

Encord is the universal data layer for AI that helps 300+ AI teams train and run models on the right data. Our platform indexes, curates, annotates, and evaluates data across the full AI lifecycle, from development through production.

 

Trusted by Woven by Toyota, AXA, UiPath, Zipline, and more. We're an ambitious team of 100+ working at the frontier of AI and have raised $60M in Series C funding from Wellington Management, CRV, Next47 and Y Combinator.

 

The role

We are looking for a rockstar Product Marketing Manager to join our Marketing team. You will lead the marketing of the Encord Platform — owning how we message Encord across targeted use cases, verticals, and personas. This is a critical role for the business, and you will become the subject matter expert for the end-to-end platform.

What you'll do

  • Own the messaging of Encord, as well as the messaging for platform-wide capabilities

  • Amplify platform-level messaging through the Encord website and channels

  • Build and deliver sales enablement with high CSAT scores with field teams

  • Be the expert in any platform-specific messaging for campaigns and events, and enable GTM teams with highly performant content to drive strong engagement and pipeline

  • Deliver a drumbeat of compelling customer stories, highlighting Encord Platform capabilities, technical details, and realized value

  • Hone messaging by developing value proposition and messaging frameworks, driving articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP

  • Help build a product our customers love

  • Collaborate closely with product & engineering to identify needs and sharpen product offerings based on the competitive landscape and customer feedback

Who we're looking for

  • A proven track record in product marketing with experience on technical products

  • Strong understanding of Data & AI platform offerings, with experience creating messaging and positioning for technical products targeted at the enterprise market

  • Ability to build strong working relationships with stakeholders to deliver joint messaging and GTM plans

  • Experience creating compelling product and thought leadership content to support customers and Growth/Demand marketing campaigns

  • Comfortable owning and running direct customer engagements

  • Strong public speaker with the technical aptitude to become an end-to-end expert on the Encord platform, including the ability to demo at events and to prospects

Experience requirements

  • 3-5+ years of product marketing experience at an enterprise software company, preferably including PMM experience at early-stage AI startups

  • Excellent writing skills for succinct messaging targeting AI/ML engineers and AI executives

  • Deep understanding of the Data and AI space

  • Experience building compelling technical and business content

  • Proven ability to collaborate with sales, growth marketing, and product teams

  • Preferred: technical academic background (BS in Computer Science or related discipline)

Why Encord

  • Competitive salary, commission, and meaningful equity in a high-growth start-up

  • Clear, accelerated growth opportunities as the company scales rapidly

  • Strong in-person culture: 4 days/week

  • Flexible PTO to fully recharge

  • Annual learning & development budget

  • Comprehensive health, dental, and vision coverage

  • Frequent travel opportunities across the U.S., London, and Europe

  • Bi-annual company offsites, twice-weekly team lunches, and monthly socials

About Encord

Encord is the data layer for physical AI. We're how the world's most ambitious AI teams turn messy, multimodal data into production systems - from humanoid robots to autonomous vehicles to smart infrastructure. 300+ teams including Toyota, Skydio, and Maxar rely on Encord to curate, manage, and align the data their models actually need. $110M raised. San Francisco, New York, and London.

204Software DevelopmentSan Francisco, California2021San Francisco, California, USActive Learning, Data Engine, Artificial Intelligence, Computer Vision, Machine Learning, Data Annotation, Image Annotation, Video Annotation, Automated Labeling, Ground Truth Data, Model Training, Model Performance, SAAS, and Software-as-a-service
Apply smarter with Jobr

Jobr aggregates jobs directly from company career portals — no middlemen. Our team applies on your behalf with AI-tailored resumes, reviewed by a human before submission.

Direct from company career pages
AI-personalised cover letters
Human review before every submit
Application tracking & follow-ups